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Mishcon publishes second guide to reputation protection in the AI era
Mishcon de Reya said it published the second of two articles on reputation protection in the AI era, by Sophie Hollander and Isabella Piasecka, surveying the legal levers for AI-driven reputational harm. The firm said the article covers the Protection from Harassment Act 1997 for bot campaigns, defamation and consumer protection law for fake recordings and reviews, UK GDPR, misuse of private information, Norwich Pharmacal disclosure orders against platforms, and Online Safety Act 2023 duties on illegal content and deepfakes.
Key points
- The firm’s guide considers harassment, defamation, data protection and misuse of private information.Mishcon de Reya
- Mishcon’s article discusses disclosure orders when the publisher’s identity is unknown.Mishcon de Reya
- The firm describes monitoring, crisis planning and simulation exercises among its preventive services.Mishcon de Reya
- Mishcon said its response work includes engaging with publishers and platforms about corrections and removal.Mishcon de Reya